Three Free Cool Tools for Writers

For those of you who – like me – make your living with words, here are three free cool tools I use that have helped me as a writer and a thinker. I want my writing to be more clear and more direct, and these tools make it easier to get there. And all of...
“Pattern Recognition” by William Gibson

“Pattern Recognition” by William Gibson

Neuromancer is apparently the William Gibson book I should have read 20 years ago. I didn’t. And still haven’t. But I did just finish his Pattern Recognition. Quick impressions: It is – on the one hand – unlike anything I have ever read. On the...
“Made to Stick” makes it sticky

“Made to Stick” makes it sticky

I get a kick out of it when academics spend a zillion years studying something obvious, quantifying it, categorizing it, slicing and dicing it, deconstructing it and then putting it all back together to prove that in fact everything we already knew is demonstrably...
What’s on Your Shelf

What’s on Your Shelf

I own too many books, but these are some of those that I keep very close to me, on the shelf just above my monitor. What’s on your shelf? What books do you keep close? Power Copywriting – Lewis I keep this one in memory of my good friend Ken Jessup who...

Help for the Compulsive Multi-Tasker

Are you a compulsive multi-tasker? Do you watch TV with your smart phone in one hand and a laptop nearby? Do you have a dozen different tabs open in your browser and flip between them all? Do you read something while riding an exercise bike? Watch TV while walking on...