Blog

Truth • Goodness • Beauty • Bacon • Since 1961

How “Cult Your Brand” Came to Be

In 1990, my business was almost destroyed by the loss of my two best customers. After years of doing everything right, they chose a competitor over me. It made no sense. My competition were known liars. But that didn’t matter. My two best customers left me, and I was left to...

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The Genius of The Big Lebowski

In the interests of full disclosure, I was ordained as a priest in The Church of the Latter-Day Dude in 2007, so I admit to a certain bias towards Dudeist theology, or life-ology, as it were. (I’m not sure any particular “theo” is involved with Dudeism.) Anyhoo… The Big...

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Books that Changed Me

These books made me who I am. In some cases it was the ideas. In others it was the sheer luminosity of the writing. Sometimes it was both. Either way, I recommend any and all of these.

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A Story About the Power of Beauty

A Story About the Power of Beauty

This is probably the weirdest letter I’ve ever written. It’s a professional letter to my personal friends. I’ll tell you right up front, I’m going to ask you to make a donation in the name of Beauty. So, you can stop reading now if you don’t want to know more.
If you’re still reading, let me tell you a story about the power of Beauty.

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