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“Made to Stick” makes it sticky

“Made to Stick” makes it sticky

I get a kick out of it when academics spend a zillion years studying something obvious, quantifying it, categorizing it, slicing and dicing it, deconstructing it and then putting it all back together to prove that in fact everything we already knew is demonstrably true. Book...

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What’s on Your Shelf

What’s on Your Shelf

I own too many books, but these are some of those that I keep very close to me, on the shelf just above my monitor. What's on your shelf? What books do you keep close? Power Copywriting - Lewis I keep this one in memory of my good friend Ken Jessup who passed several years ago....

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Essential Readings for MLK Day

Essential Readings for MLK Day

Every year on MLK Day, I like to read MLK's Letter from Birmingham City Jail.  It reminds me of where we've been and where we thought we were going.  Where we are is much better than where we were and not nearly as good as where we are going. In his I Have a Dream speech, he...

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The Horrific Arrogance of Democracy

The Horrific Arrogance of Democracy

(Note: this essay originally appeared in 2011 on this web site with a different title.) Most people really have no desire to be free -- they only want to be taken care of, and will give up almost any freedom in exchange for the promise of security. I'm one of those people who...

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Help for the Compulsive Multi-Tasker

Are you a compulsive multi-tasker? Do you watch TV with your smart phone in one hand and a laptop nearby? Do you have a dozen different tabs open in your browser and flip between them all? Do you read something while riding an exercise bike? Watch TV while walking on the...

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The Ferguson Decision & The Liberty Principle

The Ferguson Decision & The Liberty Principle

Liberty is a moral issue. This is why we speak in moral terms about issues that touch on the Liberty principle. In the afterglow, (or burning embers - take your pick),  of  The Ferguson Decision, let's review the situation from the standpoint of the Liberty principle. The...

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